About Us
Here's what you need to know about us
Who We Are
We are a group of passionate digital marketers who have extensive experience in growing online retail brands in times both good & bad. With skills honed over decades of working with big advertising budgets, ambitious goals and rapid growth, we have both the grit, strategy & know-how to grow your business.
Armed with decades of experience,
we come armed with the strategy & expertise to thrive in any market.
Why jetfuel.agency?
Expert Team
Our team is packed with real, hands-on talents from around the globe who don't just know their stuff; they live and breathe it. Our constant growth and learning environment ensures that our expertise is not just up-to-date but pioneering.
Effective & Efficient
Our approach to digital marketing is built on frequent testing and deep data dives, ensuring we're always a step ahead. We can make informed decisions faster, driving strategies that are both effective and efficient. Our clients get both short term quick wins and long-term results.
Education & Transparency
Unlike many agencies, Jetfuel.agency prioritizes educating our clients on digital marketing strategies and trends. This approach ensures our clients are well-informed and active participants in their digital marketing journeys, but also builds a foundation of trust and transparency, which is crucial for long-term partnerships.
Data-driven Insights
At jetfuel.agency, we make sure our reports are not just information dumps, but roadmaps to success. We zero in on KPIs that resonate with your unique goals, breaking down complex data into a cohesive storyline. This approach helps our clients understand how our marketing efforts drive business objectives and foster informed decision-making.
Stellar Results, Happy Clients
Not only the decades of experience in marketing - our results speak volumes. This effectiveness is why our client retention rates are far above industry norms (94% in 2023). We believe in building lasting relationships, and our clients trust us to consistently deliver exceptional results with honesty, rigor, and reliability.
Your Success is our Mission
Choosing jetfuel.agency means partnering with a team that is deeply committed to your success. We're not just a service provider; we're your strategic partner in the digital space, dedicated to nurturing your growth. Ready to dominate your digital marketing game? Jetfuel is your launchpad.
Our Values
Galaxy of Principles
Be Collaborative
We foster direct and open communication and take accountability.
Be Curious
We keep asking “why” and “how”, and thinking outside the box. This helps us reimagine old strategies and solve problems.
Be Innovative
There are no wrong answers or bad ideas in a creative, positive work culture. That’s why we are the pioneers in new technologies, strategies, and platforms.
Be Supportive
Coming from different backgrounds and cultures, we learn from each other and foster a strong sense of community.
Be Receptive
We take every opportunities to learn from a variety of sources. We give and take feedback constructively.
Be Gritty
We achieve everyday and long-term success through great passion and perseverance.
Meet the CEO
Success comes when you work with passion and perseverance.
Jetfuel.agency began with CEO, Edwin Choi, who loved selling stuff. He finds it fascinating—someone has a product, creates value, and someone else sees that value and trades their hard-earned money for it. In high school, he sold candy, socks, and sneakers on eBay, and as an early adopter of social media, he recognized its potential to create value for brands.
He continued on this path until 2009, when e-commerce beckoned after college, and he launched his first Shopify store. After building a strong personal brand, he saw the opportunity to help other brands do the same. He started helping family friends with their social media, and then their friends, and then their friends—and jetfuel.agency was born.
Several years later, jetfuel.agency is still here, a small but mighty agency nourished by passion and grit. Our expertise has expanded from social media management to include media buying across all major platforms—Meta, Google, TikTok, and more—and we've added services like creative strategy, email marketing, and SEO. Edwin is still selling stuff, and he wouldn't have it any other way.
Edwin Choi
Meet the Team
Our team is packed with passionate digital marketers from around the globe who bring decades of combined experience in media buying, creative strategy, email marketing, SEO, and more. Together, we help brands scale smarter and faster.
Careers
Join our Team
Do these principles resonate with you? We'd love to hear from you! At jetfuel.agency, we're not just looking for employees — we're seeking passionate individuals who will contribute to our dynamic team and help us redefine what's possible in digital marketing.